The Reputation Management Blog

Gregory Heilers


Recent Posts

8 min read

When Google Reviews Say You Suck

Published on 01/29/19 4:46 PM PST by Gregory Heilers

How many times have you said "You suck, Google". Sometimes Google says the same thing about you. Despite all of your time and money invested on ads, fast-talking copywriters, and brand consultants, Google just keeps telling you, and all of your prospective customers, that you suck. 

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8 min read

How Brands Shouldn't Deal With Scandal

Published on 09/27/18 4:12 PM PST by Gregory Heilers

Can you imagine how it felt to be the Chief Marketing Officer at Oxfam after their deputy CEO, Penny Lawrence, resigned because of a sex crimes scandal? If the first word that enters your mind is “stressed,” that’d be an understatement. A serious CEO scandal can mean the ruin of the reputation of an entire company, not just those at the top.

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