The Reputation Management Blog

Heidi Thiel

Heidi is a writer and content creator based in New York City. When she isn’t covering articles on social media, leadership, and HR topics, you can usually find her with her nose in a book or taking a walk through Central Park. Take a look at more of her work on the Chattermill blog.

6 min read

Using NPS to measure brand image

When it comes to running a successful company, customer satisfaction is one of the most important elements to keep in mind for obvious reasons. A satisfied customer is a customer who is more likely to be loyal to your brand. They are also more likely to recommend your brand to others, therefore improving your brand’s reputation and your likelihood to attract new buyers.