5 min read
There was a time when people didn't believe personal computers would become "a thing" - and then they did. VR, or Virtual Reality, is similar. As prices drop for AR and VR hardware its adoption will continue to increase.
Immersive technologies like VR are used by companies in the form of augmented or virtual reality. VR technology offers a completely new experience that will provide a different perspective to your business.
Before we begin, understand the differences between VR and AR:
- VR stands for Virtual Reality. VR is totally immersive.
- AR stands for Augmented Reality. AR can be thought of as reality with a graphic overlay.
Virtual reality marketing campaigns show that the most effective strategies today are those that offer consumers a unique, personal experience.
In this article, we'll share with you how to give your customers more than just another new product or service, but give them an experience as well.