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Hardik Oza

Hardik Oza is an SEO practitioner with more than 9 years of experience. He helps companies to grow their businesses. He shares his thoughts on additional publications like SEMrush, Search Engine People, and Social Media Today. Follow him on Twitter @Ozaemotion.

9 min read

9 Tips for conducting a social media audit

Social media builds brands and helps keep existing brands in the business. It helps in acquiring customers and retaining old ones. It is a crucial part of digital marketing that shapes your brand online, connects with your customers, and improves your overall reputation.

The more effective your social media strategy is, the more of a return you will see on your efforts. A good place to start is with a social media audit.