8 min read
By Denise Langenegger on
Feb 16, 2021 9:00:21 AM
Online reputations matter - especially if you are in business. But what can we do if our online reputation is under attack? Here we look into the issue of libel and libel online, plus what you can do if you are a target.
TOPICS:
Reputation Protection
Online Reputation Repair
Defamation
7 min read
By Daniela McVicker on
Feb 6, 2020 4:49:19 PM
Even a large company can have missteps sometimes. PR specialists will argue that it’s the law of large numbers. Anybody can and will make a mistake, so it’s important that enterprises have a plan in place for how to deal with negative publicity.
TOPICS:
Reputation PR
Online Reputation Repair
Monitor Online Reputation
9 min read
By Anastasia Stefanuk on
Dec 30, 2019 4:32:11 PM
There are times when it's a good idea to integrate a little bit of purchasing power into your reputation management activities, especially if you're a business owner. Running a pay-per-click (PPC) campaign can often be an excellent addition to your overall reputation management strategy because it helps you own the first paid positions when someone Google's your brand.
We often think of building a solid website, setting up a Facebook page, and placing a few posts as the key components of reputation management. While those are definitely important, there are other avenues to improve your reputation across third-party review sites, social media, and other digital platforms.
When implemented properly, a PPC campaign can help you:
- Effectively reach your target audience
- Generate profit much faster
- Counter negative reviews
TOPICS:
Online Review Management
SEO Reputation Management
Online Reputation Management (ORM)
Online Reputation Repair
Reputation Management Companies