8 min read
Maybe not your forehead. But your arm is a good place to start. Harley Davidsons' brand is so good people tattoo their logo on their bodies.
The benefits of establishing your brand are:
- Distinguish yourself from other brands
- Attract new customers
- Satisfy employees
- Gain credibility
- Increase value
Think of your favorite company. What’s the first thing that comes to mind? It’s probably that company’s logo, or an image representing them as a brand. The image of a logo or a name that comes to your mind when you are thinking of buying something is branding.