6 min read
In life, little things matter the most. Especially in SEO.
We know that SEO can be tedious, and that it isn’t always the most exciting part of a marketer’s day. But there are plenty of simple tricks that can boost your progress and save time.
One of our favorites is using Google Search Operators (GSO).
7 min read
Five hundred hours of video are uploaded to YouTube every minute for its 500 million active users. More and more people are converting from traditional television to online video as their prime source of entertainment.
10 min read
What is SEO exactly? Why do you need it? Why should you start working on the basics this very instant? If you’ve asked yourself any or all of these questions recently, here are some useful tips to better understand how Google works.
9 min read
Your website won’t rank unless other blogs and websites are linking to it. Google uses the amount and quality of backlinks to determine the authenticity and trust factors of your site. If Google trusts your site, it may rank it well.
4 min read
Many businesses increase their revenues using local SEO techniques to drive more traffic. Local SEO entails optimizing your website to appear within the search results of your location. A location can be a city, county, postal code, or even a state. Ranking for local SEO attracts more customers who are geographically close to your business. Local SEO tends to be easier than national or global SEO because resources can be focused on a smaller area.
Here are our top 8 local SEO tips to help your business rank in search engines.
- Ensure your business name, address, and phone number is online
- Use internal link structures
- Boost local content creation
- Optimize the URL, title tags, headers, and meta descriptions
- Make your website mobile-friendly
- Add location pages to your web pages
- Use Google My Business captions
- Invest in review management
5 min read
One of the guaranteed ways to improve your venture's marketability is to make sure that it gets enough online recognition. Search engine optimization (SEO) is the best way to achieve higher rankings in search results in the medium to long-term, but what exactly does that mean? And where do you start?
6 min read
Data science and digital marketing can work together to improve your next marketing campaign.
7 min read
The top 10 KPI’s for SEO beginners to track
11 min read
Did you know? The top result on Google has a 33% chance of getting clicked.
It’s no secret that your website needs to rank well on Google to survive. That’s why there are countless blogs, podcasts and news articles on the subject.
When you search “How to improve your Google ranking” millions of results pop up. Some are helpful. Some not. So how do you sift through the clutter?
6 min read
There are plenty of stats out there showing the importance of great content. After all, content marketing is one of the major drivers of traffic and revenue for a lot of companies today. Great content can get you more visitors, more buyers, more money, more recognition, and everything that comes with it.