The online reputation management blog

What is a common mistake made by most brands today? They do not build brand personas. They develop a beautiful product, design a complete...

A solid presence on social media can make the difference between being remembered or outright ignored online. However, competition is...

With over two billion monthly active users, Instagram is an asset for brands looking to boost their brand visibility. If you increase your...

If a business is to succeed, it needs to stay fresh in the minds of consumers. This means buyers will think of your brand when they see one...

Social media has become an essential tool for brands over the past few years. It provides a way for companies to connect with customers and...

What is the difference between social media marketing and digital marketing? It is not uncommon to use the two terms interchangeably, even...

You likely have to juggle multiple social media accounts. This can be a lot to keep track of, especially if you're trying to post regularly...

Social media has opened up new avenues for brands to engage with customers and promote their products and services. Unfortunately, even the...

People trust reviews. According to studies by Statista, 85% of consumers consider an overall average star rating as the most crucial aspect...

Will TikTok pass Instagram’s number of users? Is there a new platform coming that will steal the spotlight from both of them? It’s hard to...