The online reputation management blog

What is reputation?

Reputation is people's general opinion or estimation about someone or something. It measures how much respect, admiration, credibility, or...

How Google and Bing Work

Both Google and Bing are search engines that allow users to search the internet for a wide variety of information, including web pages,...

What is Corporate Reputation?

Corporate reputation is arguably a company’s most valuable intangible asset. Underestimating the importance of corporate reputation can be...

What is Personal Branding?

When people hear personal branding, their first thought might be that it's purely the realm of celebrities and influencers. However, the...

What Is Reputation Management?

Table of Contents Introduction Understanding Reputation Management Types of Reputation Management The Importance of Reputation Management...

What is impression management?

Whether you realize it or not, impression management plays a huge role in personal branding, business success, and everyday life. After...

sentiment analysis

What is sentiment analysis?

As the term "sentiment analysis" suggests, a basic goal in sentiment analysis is to classify the polarity of a given text. Sentiment...

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