The online reputation management blog

Businesses come and go. But your personal name, that’s another matter altogether.

If we were to define one thing that the Internet did to the world, it’s this: The Internet turned every person into a public figure.

The blue verification checkmark is one of the most sought after things about social media. It can be a valuable tool in brand management,...

What makes a good professional biography A professional biography, also known as a "bio" or "professional profile," is a document that...

Branding yourself may seem daunting, but if you break it down into steps improving your personal brand becomes far more manageable. These...

Today, having a positive online reputation has become an integral part of our life. Online reputation refers to how a person perceives you...

Images can be duplicated and marketing tactics can be copied, but your stories are yours.

Historically, Instagram doesn’t like people leaving the platform by clicking links, therefore, there are so few places where you can put a...

Google has loosened its grip on the types of information it will remove from search results. A new policy enables you to request to remove...

Having a strong brand is an invaluable asset. Customers trust brands, stay loyal to them through hardships (like the recent Covid...

In most cases, executive reputation is viewed through the online lens. Companies like Google most often curate that lens through search or...

Highlights: Improve your personal brand online by paying attention to what Google reveals about similar people. Online content gaps are...

Highlights Your personal online reputation is the information people find when they perform a search for your name online. Personal...

The highlights A personal brand statement sets you apart from the competition. Effective personal brand statements are succinct,...

Highlights A website that represents an individual in a professional context is a crucial reputation element Your professional personal...

Here is a list of basic things to do when setting up a new Wordpress blog so that it performs well in search results. This assumes you've...

If you are a citizen of the EU, Right to Be Forgotten might help you clean up your past. If you are a US citizen, it won't help. If you...

Overview Executive reputation is often improved by creating a strong executive biography page either on the executive's own site or as a...

What a personal brand is, why you need it, and how you build it. A company’s brand is the feeling, image, or value consumers perceive about...

When people hear personal branding, their first thought might be that it's purely the realm of celebrities and influencers. However, the...