The online reputation management blog

What is reputation?

What is reputation? Reputation is the subjective qualitative belief a person has regarding a brand, person, company, product, or service....

Reputation and sentiment analysis

Sentiment analysis uses natural language processing (NLP) to identify and quantify the sentiment of text, video, or images at scale. It is...

Review management strategies

When a brand wants to improve its online reviews and ratings, the right strategy will make all the difference. Some strategies are slow,...

Reverse Wikipedia Strategy

What is a Reverse Wikipedia Strategy? The Reverse Wikipedia Strategy is a framework to improve a brand's online content by imagining what...

What is Right to be Forgotten?

If you are a citizen of the EU, Right to Be Forgotten might help you clean up your past. If you are a US citizen it won't help. If you live...


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