What to Expect During a Reputation Repair Campaign
Want to know what to expect during a corporate reputation repair campaign? The steps below outline a typical timeline:
The Benefits of a Good Reputation Online
The benefits of a good online reputation include higher trust, better talent, less risk, and more profit. But the advantages of a good...
How to Make PR Content Rank Online
Most PR content does not perform well in search results. This article will help fix that problem. Reputation X does not call up the New...
The big fat guide to Wikipedia statistics
Wikipedia develops at a rate of 1.9 edits per second. English Wikipedia alone includes more than 6 million articles and averages nearly 600...
Absolutely Fascinating Wikipedia Terms
Key insights Wikipedia has its own culture. Knowing the jargon will help you navigate the online encyclopedia. There are terms in...
What is digital PR?
Digital PR (public relations) leverages online media and builds relationships with online journalists, bloggers, and influencers in order...
Someone trashing you online? Here’s how to identify them
Tracking down who is defaming you online isn’t always easy, but some tips and tricks can help. The key is using tools and strategies to...
How Reputation Firms Cheat
Highlights Most reputation management tactics are ethical because they seek to manage the available information about a company without...
How to Track Google Search Engine Result Changes
There are many services that track changes in search engine algorithms. Most track Google, some track Bing and Google or other search...
Creating a Wikipedia article that (probably) won’t be deleted
Key takeaways Wikipedia will delete a page for a variety of reasons - mainly due to a lack of notability You partly control the odds of...
Every Type of Wikipedia Article Protection Explained
Wikipedia shows up as the No. 1 search result on more than 56% of all Google searches and appears on page one of 99% of all searches. Part...
What Google doesn't tell you about reputation management
Highlights: Google’s guide for online reputation management is overly simple (just three steps) and makes it sound like controlling what is...
How to edit Wikipedia anonymously
Highlights: Anyone can make changes to Wikipedia, but that doesn’t mean you should. Wikipedia uses artificial intelligence to spot...
Whodunnit? Who edited our Wikipedia article?
Key takeaways What Wikipedia says about you matters a lot Despite the setup of Wikipedia as an open-source program, not just anyone can...
Build a powerful personal brand online using content gap analysis
Highlights: Improve your personal brand online by paying attention to what Google reveals about similar people. Online content gaps are...
Can you spot a fake Wikipedia edit?
People try to exploit Wikipedia’s open editing policy to add false information, but the online encyclopedia has tools and volunteer teams...
The guide to personal reputation management
Highlights Your personal online reputation is the information people find when they perform a search for your name online. Personal...
Personal brand statement examples
The highlights A personal brand statement sets you apart from the competition. Effective personal brand statements are succinct,...
The ultimate guide to corporate reputation
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” – Warren...
Brand stakeholders: Who they are and how to interact with them
Highlights: