The world’s most admired companies based on a nine-point ranking system Fortune Magazine has another well-respected, powerful list: Fortune’s World’s Most Admired Companies. The peer-judged list is scored and determined…
The fact that the word “searching” is now interchangeable with the word “Googling” should tell you just about everything you need to know about what Google can do for a…
We live in an economy where about 70-80% of market value is derived from intangible assets such as corporate reputation. A company’s reputation is easier to gauge than you might…
Is your company thinking of giving to a charitable cause? Let us be the first to thank you for your generosity. Generosity is good for both the cause being donated…
CSR stands for Corporate Social Responsibility. CSR is a term used to describe socially beneficial activities performed by businesses. Corporate Social Responsibility can take the form of philanthropy, activism, charitable…
Key Takeaways: Google Knowledge Panels are becoming increasingly important for marketing, as Google is expanding the number of subjects that trigger a rich result. There are two basic types of…
Imagine for a minute that there was an easy-to-understand metric that told you: Where your company stands in your customer’s eyes How your company’s reputation measures against your competition Exactly…
You may want to know how to create a Wiki article for your company, but if you can’t (most companies can’t), consider a WikiData article instead. WikiData articles are automatically…
Can Wikipedia be edited by anyone? Yes, anyone can edit a Wikipedia article. But those edits can be positive, negative, or neutral. If your brand, or even you, have been…
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