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10 min read

20 Effective Ways to Grow Your E-commerce Business Through Customer Service

By Vincent Sevilla on May 19, 2020 12:45:52 PM

E-commerce sales are reaching unprecedented heights. In 2019, 11.5 percent of U.S. retail sales were e-commerce; that’s more than double its slice of the pie back in 2010 (4.6 percent). And now, due to Covid-19, e-commerce is quickly becoming one of the only ways to shop.  

Topics: Business Reputation Management Online Marketing Best Practices
4 min read

5 Easy Ways to Boost User Engagement and Retention

By Bruno Bourdmone on May 19, 2020 12:28:08 PM

Growing your business is no small task. You may have an excellent website, product, and customer service, but still aren’t meeting your customer engagement and retention targets. The five ways to boost user engagement are:

  • Send push notifications
  • Fast-track signup forms
  • Personalize content 
  • Offer a customized rewards program
  • Ask for feedback
Topics: Business Reputation Management Online Marketing Best Practices Reputation Marketing
6 min read

Maximize Social Media Marketing - Gain Wider Reach and Earn More Leads

By Emily Harper on May 12, 2020 11:53:50 AM

How do you maximize social media for business? Social media has become a major part of most people's lives, so where do you start when trying to get people's attention? 

Nearly half of the global population (45%) actively use Facebook, Twitter, and other social media platforms. That is equivalent to a staggering 3.5 billion people using these platforms each day. One key driver for the popularity of social media is its accessibility on mobile devices.

Topics: Social Media Marketing
5 min read

What is word of mouth marketing?

By Shivani Goyal on May 1, 2020 2:25:40 PM

Word of mouth marketing has become such a normal part of our lives, we are doing it every day without even realizing it. If you've ever updated a status recommending your Facebook friends watch a certain movie, or recommending your friend try out a new product, you’ve done word of mouth marketing. 

Topics: Online Review Management Online Reputation Management (ORM) Reputation Marketing
5 min read

Optimize your website with these 7 SEO points

By Jenny Sadelers on Apr 28, 2020 2:40:06 PM

Search Engine Optimization techniques are necessary for any website to generate traffic and reach your target audience. Even if we don’t realize it, the information we click on during a Google search is the direct result of the SEO work that somebody put into making that site rise in search results. SEO is the process of gaining website traffic by implementing a variety of techniques used to rise in search engine rankings.  

Topics: SEO Reputation Management Online Reputation Management (ORM)
5 min read

4 surefire Ways to Improve Your B2B Content Marketing

By Brianna Pyne on Apr 28, 2020 2:27:09 PM

Understanding your niche is the first step to owning your Business-to-Business (B2B) content marketing strategy. Today’s market is constantly changing, and it can be difficult to gain footing, even if your business is already established. Because of this, you have to be ready to adapt your content marketing strategy to succeed in various circumstances.

Topics: Search Engine Content Marketing Business Reputation Management Online Marketing Best Practices
4 min read

7 ways employee training can improve your company's reputation

By Costa Lamprou on Apr 13, 2020 2:26:18 PM

Often when a company's reputation suffers, it's because of an employee misstep. Better training can help. 

Topics: Business Reputation Management Reputation Management Cost What is Reputation
4 min read

How Important is Customer Satisfaction for the Legal Sector?

By Cathrine Troyer on Mar 27, 2020 6:06:38 PM

Running a legal practice successfully requires more than just work expertise or delivering results to your clients. As this industry revolves around customers, legal practice cannot flourish without adopting a customer-centric approach or achieving optimum client satisfaction.

Topics: Business Reputation Management Reputation Marketing What is Reputation
4 min read

Inside the Instagram algorithm and how to beat it in 2020

By Pete Campbell on Mar 24, 2020 12:35:05 PM

Gaining followers on Instagram is as much of a science as it is a testament to your great content.

If you want to gain more followers on Instagram, then you need to understand how the Instagram algorithm works. Before you jump on to this platform and expect to get huge returns, it is important for you to know how, exactly, you can beat the Instagram algorithm.

Topics: Business Reputation Management Reputation Marketing Monitor Online Reputation
8 min read

9 Ways to Use Instagram Marketing to Boost Sales

By Irfan Ak on Mar 12, 2020 10:40:44 AM

Businesses today, no matter how small or large, are struggling hard to come up with more innovative ideas to increase engagement and sales. Instagram offers brands the perfect opportunity to market their products or services and attract a wider audience. In 2020, more and more businesses will use Instagram as a shopping tool and long-form video platform to meet their conversion goals.

Topics: Online Reputation Management (ORM) Business Reputation Management Reputation Marketing

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