The online reputation management blog

What is a common mistake made by most brands today? They do not build brand personas. They develop a beautiful product, design a complete...

It’s time to rebrand. From the visual elements such as logo and brand colors to the core of your business – vision, and mission –...

The term “personal branding” is most likely to elicit a collective grown from even the most savvy of marketers and leaders at this point....

In business, having a brand name that stands out from the competition is essential for success. Brainstorming a unique and interesting...

A solid presence on social media can make the difference between being remembered or outright ignored online. However, competition is...

With over two billion monthly active users, Instagram is an asset for brands looking to boost their brand visibility. If you increase your...

One of the most commonly used terms in search engine optimization is backlinking. Building different types of backlinks with well-known,...

Getting people to click on your website in the search engine results pages is one of the toughest challenges you can face. A high CTR can...

You may interact with artificial intelligence (AI) daily without realizing it. Many people still associate AI with science fiction...

You might say that SEO is the battleground between SEO experts and webmasters (fending off attacks) and the search engine algorithm...