7 min read
By Pedro Rodriguez on
Sep 26, 2020 11:36:37 AM
Social media is a great channel to build relationships with your customers and connect with new ones. Connecting with customers and prospective customers is called social media engagement.
The term social media engagement is broad, but typically includes interactions like clicks, comments, likes, shares, mentions, and direct messages on your social media accounts.
Engagement is all about building meaningful relationships with customers through the interactions listed above.
TOPICS:
Social Media Marketing
Instagram
11 min read
By Henrik Adams on
Sep 8, 2020 3:00:00 PM
People love Instagram. Entrepreneurs and business owners love Instagram, too. But how many people really understand how Instagram marketing works?
TOPICS:
Social Media Marketing
Instagram
7 min read
By Denise Langenegger on
Jun 19, 2020 3:26:34 PM
Both Facebook and Instagram have become effective marketing tools for brand awareness. However, when it comes to user engagement, Instagram has twice the opportunity. In fact, 68% of users on Instagram engage with brands regularly while only 38% of users on Facebook regularly engage with brands. On average, Instagram has 58 times more engagement for each follower as compared to Facebook.
TOPICS:
Online Marketing Best Practices
Social Media Marketing
Instagram
7 min read
By Mohit Dadhich on
Jun 9, 2020 11:42:52 AM
Social media has deepened its roots with consumers for over a decade. It’s hard to imagine life today without any type of social media. This new technology has given marketers a better way to reach a larger target audience easily and quickly.
TOPICS:
Social Media Marketing
Instagram
6 min read
By Emily Harper on
May 12, 2020 11:53:50 AM
How do you maximize social media for business? Social media has become a major part of most people's lives, so where do you start when trying to get people's attention?
Nearly half of the global population (45%) actively use Facebook, Twitter, and other social media platforms. That is equivalent to a staggering 3.5 billion people using these platforms each day. One key driver for the popularity of social media is its accessibility on mobile devices.
TOPICS:
Social Media Marketing
Instagram
4 min read
By Pete Campbell on
Mar 24, 2020 12:35:05 PM
Gaining followers on Instagram is as much of a science as it is a testament to your great content.
If you want to gain more followers on Instagram, then you need to understand how the Instagram algorithm works. Before you jump on to this platform and expect to get huge returns, it is important for you to know how, exactly, you can beat the Instagram algorithm.
TOPICS:
Social Media Marketing
Instagram
8 min read
By Irfan Ak on
Mar 12, 2020 10:40:44 AM
Businesses today, no matter how small or large, are struggling hard to come up with more innovative ideas to increase engagement and sales. Instagram offers brands the perfect opportunity to market their products or services and attract a wider audience. In 2020, more and more businesses will use Instagram as a shopping tool and long-form video platform to meet their conversion goals.
TOPICS:
Social Media Marketing
Instagram
5 min read
By Pete Campbell on
Jan 16, 2020 2:40:16 AM
The Instagram Shopping feature is a real game-changer for brands or businesses that sell online. With Instagram Shopping enabled, anyone who browses your feed can tap on your post and purchase the featured item within seconds.
TOPICS:
Business Reputation Management
Social Media Marketing
Instagram