Reputation is people’s general opinion or estimation about someone or something. It measures how much respect, admiration, credibility, or trust a person or entity has earned in a particular social…
Table of Contents Introduction Understanding Reputation Management Types of Reputation Management The Importance of Reputation Management Who Controls Your Reputation? How to Manage Your Online Reputation Reputation Management Checklist Reputation…
The internet never forgets. Once something is posted online, it can be challenging to remove it completely. This is especially true for personal information you may regret publicly sharing. In…
Corporate Reputation Strategy: Overview and Checklist Corporate reputation is an asset that requires careful attention and dedicated efforts. Developing a robust reputation strategy should involve the leadership team of your…
Highlights: Making your own Wikipedia article is tougher than it looks. The Internet is replete with articles that say creating a Wikipedia article for your company as simple and easy…
Many vandalized Wikipedia articles about a person make the article’s subject want to correct inaccuracies or outright lies. But editing one’s own Wikipedia article has its pitfalls. Wikipedia is a…
There are many free online encyclopedias to fit different needs, and you may have more choices than you expected. Here is a list of seven free Wikipedia alternatives. Wikipedia is…
A percentage of your company’s value can be attributed to your corporate reputation. In 2019, corporate reputation was responsible for one-third of the valuation of the world’s top 15 stock…
Corporate social responsibility (CSR) as a strategy is an essential part of your company’s reputation. Not only will your CSR help build your corporate reputation and customer base, it will…
Yelp is now the granddaddy of business-to-consumer (B2C) directories. Yelp lets folks find and contact your business—pretty clutch when your top priority is bringing people in the door. But it’s…
Corporate reputation is arguably a company’s most valuable intangible asset. Underestimating the importance of corporate reputation can be fatal to your business. A positive corporate reputation is extremely difficult for…
Learn from the mistakes of companies that have weathered reputation-threatening problems to avoid experiencing a reputation crisis. Every company makes mistakes. How you fix those mistakes determines whether they make…
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