The online reputation management blog

A well-structured press release can: Generate buzz among bloggers and journalists Rank your press release high in search results Start...

The Digital Millennium Copyright Act (DMCA) is a United States copyright law that significantly limits the liability of online service...

It's no secret that we all like to be liked. Whether in our personal or professional lives, we want to be thought of well by others. ...

Content marketing is more important than ever. The Content Marketing Institute found that 46% of B2B marketers are looking to increase...

Google has loosened its grip on the types of information it will remove from search results. A new policy enables you to request to remove...

A verified badge on Instagram and Twitter signals that you are an authority in your field. The iconic blue checkmark is a symbol that...

Highlights Creating a Wikipedia editor account unlocks more opportunities to increase your influence on the online encyclopedia. Benefits...

Wikipedia dominates search results and offers a quick reference point for a wide variety of information, but its user-generated editing...

Highlights A business can sue if an online review is untruthful, libelous, slanderous, defames character, intentionally interferes with...

In most cases executive reputation is viewed through the online lens. That lens is most often curated by companies like Google in the form...

Reviews matter. They make your business more credible and directly impact revenue. No matter if you're a small business or a major brand,...

Most people stay on a blog post for less than a minute. Follow these steps to create a blog post that checks all the boxes. The...

The best reputation management strategies are proactive. In other words, if you aren’t actively managing your brand’s reputation, you are...

Corporate reputation is formed by various factors that shift public opinion over time. These factors include search engine results, news...

Influencer marketing has grown from a fringe tactic to a billion-dollar industry. So much so that brands are set to spend up to $15 billion...

The goal of any propaganda is to create a false sense of legitimacy for the agenda it is promoting and gain the acceptance or compliance of...

When people hear personal branding, their first thought might be that it's purely the realm of celebrities and influencers. However, the...

Online identity management is a collection of techniques used to create, promote, and protect the way a person or company is portrayed on...

    Whether you realize it or not, impression management plays a huge role in personal branding, business success and everyday life. After...

As the term "sentiment analysis" suggests, a basic goal in sentiment analysis is to classify the polarity of a given text. Sentiment...