Kent Campbell

Kent Campbell is the chief strategist for Reputation X, an award-winning reputation management agency based in the San Francisco Bay Area of California. Kent has over 15 years of experience with SEO reputation management, Wikipedia editing, social media for reputation, and strategy. Kent has helped celebrities, leaders, executives, and marketing professionals improve the way they are seen online. Kent writes about reputation, SEO, Wikipedia, and PR-related topics, and is an expert witness for reputation-related legal matters. You can find Kent's biography here.


An Overview of Online Reputation Management

Introduction to Online Reputation Management This article is a summary of online reputation management. It touches upon all major aspects of ORM and provides linked access to more detailed articles…

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How Reputation Online Affects People

Reputation affects people differently than businesses. is not just about how people perceive you; it’s a reflection of who you are and what you stand for. It might be accurate,…

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How Reputation Affects Business Success

The importance of reputation for businesses is difficult to overstate. This article points out key factors that contribute to both positive and negative corporate reputations. A strong reputation is built…

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