Kent Campbell is the chief strategist for Reputation X, an award-winning reputation management agency based in the San Francisco Bay Area of California. Kent has over 15 years of experience with SEO reputation management, Wikipedia editing, social media for reputation, and strategy. Kent has helped celebrities, leaders, executives, and marketing professionals improve the way they are seen online. Kent writes about reputation, SEO, Wikipedia, and PR-related topics, and is an expert witness for reputation-related legal matters. You can find Kent's biography here.
Search Engine Optimization (SEO) is a powerful tool that helps online reputation management campaigns promote positive content and demote negative. This article delves into the symbiotic relationship between SEO and…
You can use these templates when contacting the author of online content like blog posts, articles, or videos to request their removal. You should modify these templates to fit your…
Components of an ORM Program How does one “do” reputation management, though? Reputation management is no simple task; it requires a diverse skill set and a comprehensive strategy. The following…
Establishing credibility is no longer just about having a quality product or service – it’s about how effectively you communicate this to your audience. In this regard, content reigns supreme.…
Introduction to Online Reputation Management This article is a summary of online reputation management. It touches upon all major aspects of ORM and provides linked access to more detailed articles…
Understanding how to assess this reputation is one of the first steps toward a strong and positive online brand. This article explores key components involved in evaluating online reputation, including…
Online reviews and feedback have emerged as a way for businesses to understand consumer sentiment in almost real-time. But to get the most out of this form of sentiment analysis,…
People tweet about 6,000 times per second. There are over 350 million users on “X” (formerly Twitter) and over a billion on TikTok. Social media amplifies both positive and negative…
Reputation affects people differently than businesses. is not just about how people perceive you; it’s a reflection of who you are and what you stand for. It might be accurate,…
Get in touch with our team and we’ll take the first steps toward making you look better online.
Talk with Us