Kent Campbell is the chief strategist for Reputation X, an award-winning reputation management agency based in the San Francisco Bay Area of California. Kent has over 15 years of experience with SEO reputation management, Wikipedia editing, social media for reputation, and strategy. Kent has helped celebrities, leaders, executives, and marketing professionals improve the way they are seen online. Kent writes about reputation, SEO, Wikipedia, and PR-related topics, and is an expert witness for reputation-related legal matters. You can find Kent's biography here.
Content marketing can be hard. This content marketing plan should make it easier for you. This simple content marketing plan represents a fictitious small company or individual that already has basic…
How do you find out who anonymously posts information about you, your company, or your country online? We set up a fake company, imaginary CEO, social media, and fictitious backers…
If you or your brand has a Knowledge Panel, you’re suddenly “somebody”. It’s a bit like a Wikipedia article for you or your company, but it doesn’t need to be…
At Reputation X, we often need to optimize images to rank higher and more visibly in our client’s search results. This is how we do it. Sometimes, the wrong image…
Our client is a global PR firm with clients in the US, Europe and Middle East. Over the years we have been tasked with a number of interesting projects ranging…
PissedConsumer offers a place for, well, pissed consumers to vent about supposedly sketchy businesses. But how to remove PissedConsumer.com posts is the question on most people’s minds. Pretty much anyone…
Reputation marketing works to improve how a brand is seen online. Brands must optimize branded content if they want to rank well using SEO for AI-powered search. This article discusses…
Healthgrades is something like the Yelp of doctor reviews. It is one of the top 20 sites seen most often in medical practice search results. As such, your practice’s future…
The importance of a strong reputation score scale cannot be overstated. About 3 out of 4 people will trust a brand more if it has positive reviews online. A high…
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